From today 30/11/2021 we are to wear masks in all shops. Please help us to help you to have a great Christmas by wearing a mask when entering the showroom which is now compulsory, there is plenty of hand sanitiser available, and if you forget a mask please ask a member of staff as we […]


We are OPEN FOR BUSINESS but sadly our Showroom doors will be shut from Thursday 5th November until Wednesday 2nd December. HOWEVER, our Sales Team are very happy to continue with all Bike sales and enquiries via telephone or email – and whilst we cannot allow demonstration rides, outside viewing or videos can be arranged […]

New Aprilia RS 660

A marvel of racing technology designed to ensure maximum enjoyment on the road. Equipped with the most advanced race-derived electronics, it is the perfect balance of lightness and power, agility and precision.Breathtakingly beautiful. Impossible to resist. Brochure is here

Southampton Bike Night

SOUTHAMPTON BIKE NIGHT COMES TO DEARDEN’S On the evening of Thursday 12th March we welcomed Southampton Bike Night riders to the showroom to check out our new range, try our clothing and sample the local burger van! We raised over £300 for the Hampshire and Isle Of Wight Air Ambulance – lucky raffle winner receiving […]

First 20 Plates

On the 1st March we were delighted to hand over a range of new bikes to clients, the sun came out just in time for collection day, we hope everyone who picked up or had their new bike/scooter delivered has a great riding year ahead.